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Program Deployment
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Data Appends

Customized consumer marketing programs and analysis require more than just name and address. When you need data appended, scores applied, geocodes or compiled file rentals, QuadData Solutions can manage it for you. We house one of the countries largest and most deliverable consumer files in-house and leverage the Donnelley Marketing DQI3 consumer file as well as the enhanced Advo national consumer database and the AGS databases, as applicable. Whether you need basic census level information, demographics, lifestyle data or anything in between, we’re your source. A partial list of available data is shown below:

Individual and household level characteristics:

  • Individual age and gender
  • Head of Household age and gender
  • Household member count and income
  • Purchasing power indicator (HH income adjusted for cost of living)
  • Home value, Dwelling unit size, Length of residence
  • Head of HH spouse present
  • Marital status likelihood
  • Likelihood of 1+ children by age groups 0-5, 6-11, 12-17 in HH
  • Likelihood of Internet usage

Area level characteristics:

  • Median HH income
  • Average years of school for adults age 25+ years
  • % of the population employed in: managerial/ professional/ blue collar
  • % of HH´s with: public assistance income, retirement income
  • % of housing units that are: owner occupied, single family dwelling units
  • Median: year housing unit built, age of population, home value

For business-to-business marketing programs, we’ve partnered with both D+B and InfoUSA to provide you with the most accurate and complete business data available. This data can be appended to your existing business records or rented for use as a prospecting tool.

Business/Firmographic Data

  • Company name
  • Company address, city, state, zip, zip4, crrt
  • Employee size
  • Fax numbers
  • Sales volume
  • SIC code
  • Employee codes
  • ABI number
  • Company name
  • Over 70 data points

Business Level Attributes

  • Packaged or a la carte
  • Package A
  • Primary SIC code, sales code, employee code and the ABI number
  • Package B
  • Company name, address, city, state, zip, zip4, crrt, SIC code, employee size code, sales volume code and ABI number
Find out more about business data appends

Find out more about consumer data appends

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